The Kollektiv logo
Presenting The Kollektiv logo.
A logo that we hope is as new and fresh as the business idea.
To give some rationale – the logo is designed to be a cell like structure (almost embryonic) that represents adaptive and dynamic elements coming together – expressed as smart/bright, vibrant, diverse and optimistic (i.e. key characteristics of The Kollektiv).
We welcome your thoughts.
If you wish to comment, please leave a reply below.




June 17th, 2010 at 11:28 AM
This works – I like it a lot.
June 18th, 2010 at 1:01 PM
Very good but a little confusing. Which one is the logo or are they all the logo? I prefer the large one mainly because it has a sense of dynamism – transformation, evolution and unexpected outcomes (the blobs on the outside)…very cool.
June 18th, 2010 at 1:19 PM
It’s a presentation of the entire logo system – so to answer the question, it’s not just one. It’s purposely designed to be a flexible system that I hope represents the diversity of everyone involved.
June 23rd, 2010 at 6:41 PM
I like it as a system of logos, and have a preference for the large one as well as smaller one with fewer blobs on the outside. Almost butterfly-like. A sense of flight and of transformation.
June 29th, 2010 at 5:03 AM
Attractive, fluid, intriguing. Deserves animating.
Not sure if such a strong brand name needed a logo.